Ruta del Jefe Binational Festival with Cuenca los Ojos in Sonora, Mexico
March 21 - March 24
Save the date!
Ruta del Jefe is a binational festival celebrating adventure, education, community, and advocacy from March 21-24, 2024, at @cuencalosojos in Sonora, Mexico.
This unique event promotes the rich culture and biodiversity in the borderlands, its indigenous communities, and the border wall’s effects on animal and human migration. Through adventure rides, habitat tours, bird walks, workshops, live music, local cuisine, and educational talks from conservation, indigenous, and humanitarian organizations, Ruta del Jefe’s goal is to connect a community of like-minded individuals through a greater sense of understanding of the places they ride, raise money for local organizations, and create life-long advocates for the borderlands.
Look for priority registration to open this fall, and stay tuned for more info in the coming months.
If you are an outdoor brand that would like to be involved, please email [email protected] for more information.
About the nonprofit Cuenca Los Ojos: Protecting, restoring, and rewilding the biodiversity of the U.S.-Mexico borderlands. We bring back water, soil, and life!